Pulse Of Transformation: Creating successful digital transformation stories by implementing the right tech solutions at the right time

The most requisite part of any transformative journey in the world stays in its fundamentals. Sumcircle technologies have always been crystal clear in sticking to the basics of establishing and improving services for our clients in the digital marketplace. We have created a comprehensive place to speed up and streamline successful digital transformation journeys from strategy to reality. In addition, studies have found that 70% of organisations experience some form of delay or stoppage in their digital transformation process. Nevertheless, there could be multiple reasons responsible for it. Therefore, it is essential to find those cracks and gaps using correct measures and optimising the services with solutions that are needed, not just with the solutions that are easily available. Look how we implemented digital strategies in catering services for our client - HOBB (House of blue beans), in assisting them to thrive in the digital marketplace.

The digital marketplace is moving rapidly, or we can even say that it is galloping. However, people often forget the fact of sticking to the roots while growing forward for long-term benefits and sustainable outcomes. Similarly, the process of digital transformation can not be rushed but is the byproduct of the change that has occurred with excellence and effort. As an adverse effect of rushing the process with standardised solutions, the term digital transformation has become a generalised process, and that’s where most companies fail to leverage it to the fullest. It must be conceptualised by addressing relevant issues pertinent to the company’s place in digital commerce. Therefore, the goal of such tech transformation must be to achieve the organisational objectives which the company is seeking, this approach can indeed create great transformative stories with desirable results, as we have done for our client - HOBB (https://houseofbluebeans.com/)

WHAT DID WE DO IN PART OF OUR CONTRIBUTION AND COMMITMENT?

Sumcircle delivered upright services with a strategic yet solution-based approach to the HOBB. Firstly, we worked on developing an amiable yet professional relationship with our client to analyse what they want us to do in accordance with their requirements which is one of the most crucial aspects before commencing. Such constructive research and communication while assisting them in their digital transformation journey helped us to create the right solutions for them and thus, we noticed many points and areas where we can contribute. They were facing issues in getting expected customer engagement on their website and hence, their growth was being affected.

Being part of the digital transformation process for HOBB, our prime focus was to assist them in conquering the issues they were facing as a stoppage of the growth in getting the right place in the digital marketplace and in achieving their long-term desires and objectives in moving towards next step of digitalisation. Our services are prominently catered as a contribution to enhance their existing digital framework for better and eradicate issues coming across their digital transformation process.

Here are highlights of our services delivered to HOBB

Our team incubated the digital platform of HOBB with the issues they were facing post-migration from WIX to WordPress. Our digital platform migration solutions addressed these issues in combating hurdles they were facing with SEO, navigation and conversion rate, with all that followed to enhance the platform's efficacy and efficiency.

Our team assisted HOBB in optimising their digital resources in an accurate yet efficient manner so that it reflects their current digital growth status in an organised way. Likewise, our services catered to the specific digital requirements of their website with comprehensive solutions rather than sticking to rigid alternatives.

Our tech solutions tailored for the company pertained to rectifying their digital system and replacing it with a better and modified version through our strategic platform enablement solutions.

Areas we covered and amended in this digital transformation process were:

  • Implanting automation where required.
  • Improving the efficiency of their web page by making it visually appealing through a well-designed website.
  • Arranging the components of their website in a way that meets the targeted audience's needs.
  • Optimising images, other media files, server response, and compatible designs to improve mobile responsiveness.

This is how we put collaborative efforts into thoroughly understanding the digital world and decoding the right solutions for HOBB to help them achieve a place in digital commerce without limitations.

Here are the highlights of the benefits witnessed by the client - HOBB

  • The client experienced a significant difference in the website’s performance. One of the pertinent issues was with the page's load time, it came down by 12x post the process of digital transformation.
  • Further, the conversion costs have come down by 2x with our solutions to maintain cost efficiency by optimising and improving various facets such as improving UI UX, optimising designs that are aesthetic as well as mobile friendly and employing required conversion tracking tools.
  • Resultantly, they witnessed a change in customer engagement and leads, with our overall website development solutions catered for partnering with HOBB in the digital transformation journey.

Post-migration from WIX to WordPress, we were facing many issues with the design, SEO, load speed & conversions on our website. SumCircle's team dug deep into each of the issues and fixed them one by one. Website load time has come down by 12x. The design is looking great. The conversion costs have come down by 2x. I would definitely recommend SumCircle for WordPress website development. Excellent Job!

Vineet Mittal - HOBB

Summary

“The journey of digital transformation, when led in the right way, is like turning a caterpillar into a butterfly” - the efficiency of the digital butterfly would surely be more productive as digitalisation has served many paths and views to enhance the powers in adding organisational beauty for the companies endeavouring for and leading towards digital transformation and growth. However, an impactful change demands combined and supplemental efforts to drive it toward success. It is not as easy as switching on the tab of transformation and getting into its indulgence. The appropriate direction supported by digital strategies for implementation and resources to meet the requirements of our clients is the keystone that has helped us in building impactful and evident transformation stories for our clients.